Chapter 7: International strategy: Creating value in global markets
March 11, 2016, By admin | Comments (Closed)
- Chapter 1: Creating competitive advantages
- Chapter 2: Analyzing the external environment of the firm: Creating competitive advantages
- Chapter 3: Assessing the internal environment of the firm
- Chapter 4: Recognizing a firms intellectual assets: Moving beyond a firm’s tangible resources.
- Chapter 5: Business – Level strategy: Creating and sustaining competitive advantages